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DIGITAL ENTREPRENEURSHIP OPPORTUNITIES FOR LATINOS IN THE UNITED STATES

SUSANA LAU ETYALAB

Are you Latino, live in the United States and want to know how to grow a digital startup? Do you want to know what your opportunities are, and what digital tools you can use to achieve success?

The entrepreneurial spirit is not an ideal reserved for people of a certain culture, gender or age. Anyone can take charge of their financial destiny and achieve success through an online business.

You are probably wondering how to get started, as there are so many options available; especially if it is an internet based business.

How to find a successful business idea?

Most people, whether due to lack of time, money or interest, do not take those first steps to launch an idea. However, the many benefits and opportunities that come with having an online business should be reason enough to start your own.

Some important aspects that you should take into account when starting your business are:

Cost effectiveness

Your business idea must generate income on a recurring basis, with the potential to create a structure that does not depend on your time.

Skills

Make it right for you. That is, make the most of your skills, experiences and circumstances.

Objectives

The business idea must be aligned with the lifestyle you want to lead, it must not enslave you but excite you every day. May it bring you closer to your dreams!

Investment

A large part of the Latino merchant population in the United States finances their businesses using their personal savings, however, there are also companies that support and finance projects.

Remember that it is important to do a marketscan, analyzing how feasible your business idea is and how well it will work in the environment where you plan to manage it.

Once you establish the previous steps, you must write a document on how you would manage your company, how you will make it grow and the goals that will include the short, medium and long term.

This document is determined as a business plan and is essential if you want to look for investors. The document will allow your project to be better known and thus you will be able to receive financing.

Opportunities for digital entrepreneurship

Digital entrepreneurship it is a model that involves the use of technology to market products and services and interact with a target audience. This model represents many advantages and benefits when it comes to starting a business, since it significantly reduces costs compared to a traditional business.

It is necessary to be clear about your business idea, in order to adapt a solution that meets the needs of the market you are going to reach. Some options range from a professional website, with the necessary elements for the success of your business, or a online store that works 24/7, until development of an application that allows to be within the reach of many more potential clients, as well as the Development of custom software, that helps you not only manage your business effectively but also provides you with the ideal information to take growth, expansion and productivity decisions.

Latino entrepreneurship in the United States is growing, as is its impact on the economy. There is a market with high demand in which electronic commerce represents more than half of the profits of the market and continues to grow exponentially. Therefore, we are convinced that once you decide to undertake, the opportunities to grow and expand your business are within reach..

AtEtyaLab we have many success stories. Entrepreneurs who made the decision to start their on line business and managed to materialize their idea in the digital environment, and who today have profitable businesses and are at the forefront of market demands.

We want you to be part of the success, so we put at your disposal our team of professionals who will advise you on the best decision for your business!

You can have a free consultation by scheduling an appointment directly at our website here or through Calendly here.