8 DIFFERENCES BETWEEN AN ECOMMERCE AND A MARKETPLACE: WHICH IS BETTER FOR YOU?
Internet sales continue to gain momentum as a way to expand and grow businesses, but What is the best way to do it, between a proprietary eCommerce platform and a marketplace? We tell you below the meaning of each option and the differences so that you know which is the best decision for your business: […]
LEARN TO COMMUNICATE WITH YOUR AUDIENCE, USING THE RIGHT E-COMMERCE CHANNELS
Customer service is key to attract, convert, sell and retain customers. Communication channels are means through which we exchange messages with other people. This definition serves as a starting point to know the types of communication channels that your e-commerce should use, according to your audience. Through them you can: Introduce new products or services. […]
HOW TO STRENGTHEN AN E-COMMERCE BUSINESS AND STAND OUT FROM THE COMPETITION
Boost your business now! E-commerce presents several differences in relation to traditional sales, however, the digital environment and the real one has in common: the need to establish a competitive advantage to overcome the competition. This competition is characterized by several factors such as your product, the price, the shopping experience, and the added value, […]
BENEFITS OF HAVING AN ONLINE PRESENCE
What is an online presence? Online presence is the existence in digital media, that is, being visible to our customers and future customers on the Internet. Whether through social networks, websites, online stores, emails or any action aimed at creating and building a digital identity. One of the most relevant factors for the success of […]