8 DIFFERENCES BETWEEN AN ECOMMERCE AND A MARKETPLACE: WHICH IS BETTER FOR YOU?
Internet sales continue to gain momentum as a way to expand and grow businesses, but What is the best way to do it, between a proprietary eCommerce platform and a marketplace? We tell you below the meaning of each option and the differences so that you know which is the best decision for your business: […]
EVERYTHING YOU NEED TO KNOW TO START YOUR ECOMMERCE FROM SCRATCH
Where to begin an ecommerce? The first thing you should do is an internal assessment of your business, regardless of its size or stage. This is the first step in identifying short-, medium- and long-term needs. Then, elaborate on the following seven steps: 1. Sets the product or service: As with any traditional business, this […]
LEARN TO COMMUNICATE WITH YOUR AUDIENCE, USING THE RIGHT E-COMMERCE CHANNELS
Customer service is key to attract, convert, sell and retain customers. Communication channels are means through which we exchange messages with other people. This definition serves as a starting point to know the types of communication channels that your e-commerce should use, according to your audience. Through them you can: Introduce new products or services. […]
QUESTIONS YOU SHOULD ANSWER BEFORE MAKING YOUR WEBSITE
Before asking for quotes or focusing only on the design and colors of your website, you should have clear objectives. Here are a few things to keep in mind to organize and know what you need to define your website. Things to keep in mind before starting your web/e-commerce site Although it may seem very […]
COVID-19 TIMES, AN OPPORTUNITY FOR E-COMMERCE
An unprecedented situation like the one that has arisen due to this pandemic. Is definitely something that tests our ability to reinvent. Ourselves and overcome the transformations that are coming in the coming months. The economy has its big losers such as the aviation and tourism industries, but big winners such as technology, e-commerce, medicine […]